Apple unveils revolution to the way your iPhone and iPad looks

• Apple's latest iOS 7 software for iPhones and iPads takes a bold step away from previous versions by abandoning the use of textured paper and wood effects for icons

• It is the first software designed by London-born Sir Jonathan Ive since he took over from Scott Forstall in October last year

• The new 'clean and flat' design is the result of a huge power struggle between Ive and Forstall, who was behind Apple's iconic software look

• Critics say new design could backfire by confusing users, while others claim it loses Apple's distinct character in favour of a generic Android look 

• iOS 7 will be available as a free update in the autumn

• Apple bosses also unveiled new music streaming service called iTunes Radio

• Two new MacBook Air models available from today with improved battery life